Growth & Content Lead

Make Shortlistor the most credible voice on AI visibility for consulting firms — through original research, guides, and founder-led distribution.

All roles
Type
Full-time
Location
Remote (North America / Europe)
Team
Marketing
Posted
Sep 9, 2026

Our marketing constraint is credibility: no invented proof, no hype, no guarantees. We win by publishing things partners at boutique firms actually find useful and by measuring our own visibility with our own product.

You will run the content and distribution engine: the guide library, the boutique-vs-big-brand benchmark report, LinkedIn, newsletters, communities, and partnerships with consulting publications and podcasts.

What you will do

  • Own the editorial calendar: guides, benchmark research, case studies, newsletter.
  • Run founder-led LinkedIn and community distribution; grow qualified read-out requests.
  • Ship the original research program using Shortlistor's own scan engine.
  • Build directory, review, and third-party presence that corroborates the company.
  • Report on what moved pipeline and cut what didn't.

What we are looking for

  • 4+ years in B2B content or growth marketing, ideally for professional services or SaaS sold to them.
  • Strong writer and editor; you can turn a data table into a story a partner would forward.
  • Experience running LinkedIn or newsletter programs with measurable results.
  • You are comfortable with SEO fundamentals and curious about GEO/AEO.

Nice to have

  • Experience publishing original research or benchmark reports.
  • A network among consulting-industry newsletters, podcasts, or associations.

Compensation

Competitive salary plus meaningful early-stage equity.